Pay-per-click
The marketplace for paid positioning is rapidly changing and becoming more
complex. Additional search engines are becoming involved in paid placements
and partnerships within that arena are constantly changing. Because search
engines have been eGlobel Ventures expertise since 1997, we have been
working with "pay per click" search engines long before they were popular
forms of advertising. Our Marketing Team has experience in working with all
the "pay per click" search engines, including Overture, Google, AhHa, FindWhat,
Sprinks, and Mama.com, and understand not only the partnerships involved
and where results are displayed, but also how best to allocate funds, implement
keyword descriptions and maintain the listings to maximize click throughs
and dollars.
Upon discussing specific goals and objectives with our client, eGlobel Ventures will recommend the areas best suited to allocate funds, which
may involve a multiple channel approach or perhaps concentration in one
particular area. |